Workshop
85 % Discount
New

E-commerce Marketing Program

A practical program to master e-commerce marketing covering ads, branding, analytics, and growth strategies with real examples and clear guidance.

Why Bakkah?

Money Guaranteed
Self Study
Flexible Learning

By the end, participants will be able to: 

  • Understand and leverage first-party, second-party, and third-party marketing data 
  • Plan, launch, and optimize campaigns on Facebook, TikTok, Google, and YouTube 
  • Design high-performing ad creatives and copy for target audiences 
  • Run A/B tests to improve campaigns, landing pages, and conversions 
  • Apply attribution models to measure ROI across touchpoints 
  • Use GA4 and other analytics tools to track performance 
  • Integrate online and offline data for a complete marketing view 
  • Apply data-driven insights to improve segmentation, personalization, and ROI 
  • Ensure compliance with data privacy regulations (e.g., Saudi PDPL, GDPR) 
  • Understand MarTech trends (AI, automation, AR, blockchain) 
  • Foster a data-driven, optimization-focused marketing culture 
  • Beginners looking to learn ecommerce marketing and digital advertising from scratch. 
  • Freelancers, marketers, or consultants aiming to expand their technical and strategic skillset in ecommerce campaigns. 
  • Ecommerce store owners or entrepreneurs who want to increase online traffic, conversions, and sales. 
  • Professionals in the Gulf/KSA region seeking practical, hands-on knowledge of social media, search engine, and email marketing. 
  • Anyone interested in mastering modern digital marketing tools, platforms, and growth strategies to scale an online business. 
  • Plan and run campaigns on Facebook, TikTok, Google, and YouTube 
  • Create and optimize high-converting ad creatives and copy 
  • Run A/B tests and use results to improve performance 
  • Apply attribution models to measure marketing ROI 
  • Set up and use Google Analytics 4 (GA4) to track audiences and conversions 
  • Analyze user journeys and optimize funnels 
  • Integrate online and offline marketing data 
  • Use tracking parameters like UTM tags for accurate measurement 
  • Leverage AI-driven insights and marketing automation tools 
  • Ensure compliance with data privacy laws (e.g., Saudi PDPL) 
  • Build data-driven strategies and foster continuous improvement in teams 
  • Pre reading file 
  • Reading Learning Materials. 
  • Pre and Post Course Questions.  
  • Modules Exercises. 
  • The material language will be English. 
  • Module 1: Introduction to Ecommerce Marketing 
  • Module 2: Branding & Content Strategy 
  • Module 3: Social Media Marketing 
  • Module 4: Facebook & Instagram Ads Mastery 
  • Module 5: TikTok Ads & Viral Marketing 
  • Module 6: Google & YouTube Ads 
  • Module 7: Email & SMS Marketing 
  • Module 8: Conversion Rate Optimization (CRO) 
  • Module 9: Scaling & Automation 
  • Module 10: Building Long-Term Success 
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