Generative AI & Prompt Engineering
Designed for professionals eager to harness the power of Generative AI, blends practical knowledge of ChatGPT, DALL·E, and prompt engineering with hands-on applications in marketing, content creation, and customer service, while addressing ethics and building real-world use cases.
4 (5)
Language
English
Why Bakkah?
Money Guaranteed
Global Accreditation
Flexible Learning
About this Course
What to Expect From This Generative AI & Prompt Engineering Course?
By the end, you will be able to:
- Understand the core concepts and capabilities of Generative AI tools such as ChatGPT and DALL·E.
- Apply best practices in prompt engineering to achieve accurate and creative outputs.
- Utilize AI effectively in marketing, content creation, and customer service.
- Recognize and address ethical considerations when working with AI-generated content.
- Design and implement a practical use case using GPT or image generation models.
Who Should Enroll in this Generative AI & Prompt Engineering Course?
- Marketing professionals seeking to leverage AI for campaigns and content creation.
- Content creators, writers, and designers are aiming to enhance creativity with AI tools.
- Customer service specialists interested in automating and improving interactions.
- Business professionals exploring ethical and practical applications of Generative AI.
- Students and early-career professionals aspiring to build AI-driven skills for the future.
What are the acquired skills from this Generative AI & Prompt Engineering Course?
- Understand the fundamentals of Generative AI and its practical applications.
- Master the skill of Prompt Design to achieve optimal results from AI tools.
- Apply AI tools in various fields such as marketing, education, and content creation.
- Develop analytical and creative thinking for problem-solving with AI.
- Implement effective practices for interacting with large language models.
Learn your way, at your pace.
Get the skills you need with a flexible learning experience designed to fit your lifestyle.
Generative AI & Prompt Engineering - Self Study
Best for busy learners who need flexibility.
Course Inclusions
- Introduction to generative AI and how it differs from traditional AI
- Large Language Models (LLMs), GANs, and diffusion models
- Text, image, audio, and video generation
- Business and government use cases in Saudi Arabia and the Gulf
- Opportunities and limitations of generative AI
- Hands-on examples using ChatGPT and DALL·E
- Fundamentals of prompt engineering
- Types of prompts (instructional, role-based, contextual, creative)
- Structuring prompts using role, task, context, and constraints
- Iterative prompt refinement
- Prompting for text, images, and multilingual outputs
- Advanced techniques (few-shot, chain-of-thought)
- AI-driven content creation for marketing and media
- Generating ads, blogs, emails, and social media posts
- Image and video generation for campaigns
- Personalized marketing and customer engagement
- AI chatbots and virtual agents
- Gulf business case studies (telecom, tourism, e-commerce)
- Ethical principles in AI (fairness, transparency, accountability)
- Bias, misinformation, and deepfake risks
- Data privacy and intellectual property issues
- Human-in-the-loop best practices
- Regulatory trends and Gulf AI ethics frameworks
- Responsible prompting and decision-making
- Defining a real-world business or education problem
- Designing and testing AI prompts
- Generating and refining text or image outputs
- Evaluating quality, ethics, and usefulness
- Presenting AI-powered solutions
- Applying generative AI to practical Gulf-region scenarios
Our Happy Clients Say
I have a busy job...
With a demanding job, I thought exam prep was impossible. But self-study learning fit into my life perfectly—I studied anytime, anywhere. It was clear, well-structured, and I passed the exam on my first try.
I needed real interaction...
I was looking for a learning experience where I could truly engage with. Live sessions gave me clarity, motivation, and real-time support. The trainer and group sessions kept me focused and made tough topics easier to digest
Staying on track was...
Starting was easy—but staying consistent wasn’t. The live schedule and trainer check-ins gave just the push I needed. I stayed on track and actually finished the course and got certified!
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